Professional Event Services

Falconer Events provides strategic advisory services that support the full engagement journey — helping businesses and nonprofits alike use events to build their brand, connect with their audience, and drive meaningful outcomes.

From executive gatherings to large-scale global conferences, we deliver comprehensive event management services designed to create seamless, high-impact experiences that engage, educate, and inspire. You’ll receive a data-driven approach, hands-on support, and transparent guidance — and when needed, we’re not just advising, we’re in the trenches with you to ensure flawless execution.

Event Formats We Support

  • User & Industry Conferences

  • Road Shows

  • Field Events

  • Product Launches

  • Trade Shows (Third-Party Events)

  • Executive Roundtables

  • Global Sales Kickoffs (GSKO), Regional Kickoffs (RKO)

  • Dine-Arounds

  • Incentive Programs & President’s Clubs

  • Exhibitions

  • Virtual & Hybrid Events

Skip the vanity metrics. Let’s talk velocity and conversion.

We provide solutions to help your team develop a scalable event ecosystem that supports both top-of-funnel brand goals and bottom-of-funnel demand outcomes.

Brand-to-Demand Events Marketing

Strategic Plan Development

Portfolio Design and Optimization

Pipeline Acceleration & Conversion Optimization

Attendee Acquisition & Growth Planning

Sales Enablement

Ticket Sales Plateau Solutions

Sponsorship

Stop selling space and start building partner ecosystems!

We help you design and execute sponsorship programs that go beyond revenue — enhancing event content, strengthening partner ecosystems, and driving additional value for your attendees and your organization.

Sales, Service & Activation

Sponsor Fulfillment

ERC Sourcing and Management

Partner & Ecosystem Integration

Prospectus Development

P&L Budget Management

Custom Package Development & Activation Strategy

Exhibition Design & Sponsorship Experience Planning

Analytics & Insights.

Metrics are only useful when they lead to action.

Not quite sure if your event delivered real results? We will work with you to develop the measurement strategy behind the moment — translating attendance and engagement into insights that align with your broader business goals. We help SaaS companies, event marketers, revenue, and association teams connect events to impact.

KPI Development

Attribution Modeling

Executive Dashboards

Post-event Reporting

Fractional Events Support

If you’re short-staffed, scaling up, or navigating change, we can step in with fast onboarding and seamless integration.  With a deep bench of seasoned partners, Falconer Events acts as an extension of your team for a day, a project, or an entire season.

Customizable Service Options

There is not one single approach to creating an events program.  Every organization has different needs. 

Falconer Events can tailor services to meet your needs and budget.  Easing the lift and providing solutions to some of your toughest event challenges.